CRIAWAY

Criaway is a Brazilian design and technology studio, based in Rio de Janeiro and which I co-founded. The main objective of the initiative is to develop open source digital products that generate social and cultural value.

Client

Criaway

Year

2024

Category

BRANDING

COUNTRY

BRAZIL

CRIAWAY

Criaway is a Brazilian design and technology studio, based in Rio de Janeiro and which I co-founded. The main objective of the initiative is to develop open source digital products that generate social and cultural value.

Client

Criaway

Year

2024

Category

BRANDING

COUNTRY

BRAZIL

CRIAWAY

Criaway is a Brazilian design and technology studio, based in Rio de Janeiro and which I co-founded. The main objective of the initiative is to develop open source digital products that generate social and cultural value.

Client

Criaway

Year

2024

Category

BRANDING

COUNTRY

BRAZIL

CRIAWAY

Criaway is a Brazilian design and technology studio, based in Rio de Janeiro and which I co-founded. The main objective of the initiative is to develop open source digital products that generate social and cultural value.

Client

Criaway

Year

2024

Category

BRANDING

COUNTRY

BRAZIL

OVERVIEW

OVERVIEW

Criaway is currently undergoing a brand redesign to better align its visual identity with its innovative approach and expansive global presence. The redesign aims to modernize the brand, making it more appealing to international markets and reflecting its "from community to community" spirit

Criaway is currently undergoing a brand redesign to better align its visual identity with its innovative approach and expansive global presence. The redesign aims to modernize the brand, making it more appealing to international markets and reflecting its "from community to community" spirit

OVERVIEW

Criaway is currently undergoing a brand redesign to better align its visual identity with its innovative approach and expansive global presence. The redesign aims to modernize the brand, making it more appealing to international markets and reflecting its "from community to community" spirit

Role

Role

I was the only designer on the project so everything you see I created myself

I was the only designer on the project so everything you see I created myself

Role

I was the only designer on the project so everything you see I created myself

Concept

Concept

More than just tech, CRIAWAY seeks to convey a powerful message through its visual identity. The idea behind the Visual Identity to express the modernity of the brand accompanied by some concepts in its design, which can express seriousness in a creative and visually pleasing way

More than just tech, CRIAWAY seeks to convey a powerful message through its visual identity. The idea behind the Visual Identity to express the modernity of the brand accompanied by some concepts in its design, which can express seriousness in a creative and visually pleasing way

Concept

More than just tech, CRIAWAY seeks to convey a powerful message through its visual identity. The idea behind the Visual Identity to express the modernity of the brand accompanied by some concepts in its design, which can express seriousness in a creative and visually pleasing way

logo

logo

The new Criaway logo embodies modernity and innovation with sleek, elements that highlight community and inclusivity. It balances sophistication and creativity to appeal globally while symbolizing Criaway’s commitment to generating social and cultural value through open-source products.

The new Criaway logo embodies modernity and innovation with sleek, elements that highlight community and inclusivity. It balances sophistication and creativity to appeal globally while symbolizing Criaway’s commitment to generating social and cultural value through open-source products.

logo

The new Criaway logo embodies modernity and innovation with sleek, elements that highlight community and inclusivity. It balances sophistication and creativity to appeal globally while symbolizing Criaway’s commitment to generating social and cultural value through open-source products.

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©2024 CRIAWAY

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©2024 CRIAWAY

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