GOIS CONSTRUTORA

Gois is a construction company specialized in popular properties, and with more than 10 thousand units delivered, it is one of the largest construction companies in the Brazilian center-west

Client

Gois Construtora

Year

2022

Category

PRODUCT DESIGN

COUNTRY

BRAZIL

GOIS CONSTRUTORA

Gois is a construction company specialized in popular properties, and with more than 10 thousand units delivered, it is one of the largest construction companies in the Brazilian center-west

Client

Gois Construtora

Year

2022

Category

PRODUCT DESIGN

COUNTRY

BRAZIL

GOIS CONSTRUTORA

Gois is a construction company specialized in popular properties, and with more than 10 thousand units delivered, it is one of the largest construction companies in the Brazilian center-west

Client

Gois Construtora

Year

2022

Category

PRODUCT DESIGN

COUNTRY

BRAZIL

GOIS CONSTRUTORA

Gois is a construction company specialized in popular properties, and with more than 10 thousand units delivered, it is one of the largest construction companies in the Brazilian center-west

Client

Gois Construtora

Year

2022

Category

PRODUCT DESIGN

COUNTRY

BRAZIL

GOAL

GOAL

The objective was to improve the user experience, redesign the website with a more modern, clean interface that reflected the company's competence and efficiency. Then, launch it in a timely and efficient manner.

The objective was to improve the user experience, redesign the website with a more modern, clean interface that reflected the company's competence and efficiency. Then, launch it in a timely and efficient manner.

GOAL

The objective was to improve the user experience, redesign the website with a more modern, clean interface that reflected the company's competence and efficiency. Then, launch it in a timely and efficient manner.

ROLE & Process

ROLE & Process

Product Designer

When I assumed my role, the website was in a precarious state, with repeated delays in the launch and unresolved design issues.

I took action to improve the end-product user experience by implementing user-friendly interfaces and personalized features. Additionally, I was integral in the creation and development of the product’s visual style and also worked closely with the development team to ensure optimal implementation.

In parallel with this, I developed a UI Kit with scalability in mind, which greatly impacted the speed of product development and shortened the time to market entry.

Product Designer

When I assumed my role, the website was in a precarious state, with repeated delays in the launch and unresolved design issues.

I took action to improve the end-product user experience by implementing user-friendly interfaces and personalized features. Additionally, I was integral in the creation and development of the product’s visual style and also worked closely with the development team to ensure optimal implementation.

In parallel with this, I developed a UI Kit with scalability in mind, which greatly impacted the speed of product development and shortened the time to market entry.

ROLE & Process

Product Designer

When I assumed my role, the website was in a precarious state, with repeated delays in the launch and unresolved design issues.

I took action to improve the end-product user experience by implementing user-friendly interfaces and personalized features. Additionally, I was integral in the creation and development of the product’s visual style and also worked closely with the development team to ensure optimal implementation.

In parallel with this, I developed a UI Kit with scalability in mind, which greatly impacted the speed of product development and shortened the time to market entry.

Design

Design

Usability and Accessibility: Good design considers the needs and preferences of users, ensuring that the website is easy to navigate and understand. Intuitive navigation, clear hierarchy, and logical organization of content enhance usability and accessibility, allowing users to find what they are looking for quickly and easily

Usability and Accessibility: Good design considers the needs and preferences of users, ensuring that the website is easy to navigate and understand. Intuitive navigation, clear hierarchy, and logical organization of content enhance usability and accessibility, allowing users to find what they are looking for quickly and easily

Design

Usability and Accessibility: Good design considers the needs and preferences of users, ensuring that the website is easy to navigate and understand. Intuitive navigation, clear hierarchy, and logical organization of content enhance usability and accessibility, allowing users to find what they are looking for quickly and easily

Wireframing & Prototyping

Wireframing & Prototyping

Upon approval of the architecture, benchmarking and user flow, I moved to Figma to craft high-fidelity screens that integrated the key features of the user flow. This was an important step in ensuring that the user experience was consistent and user-friendly.

Upon approval of the architecture, benchmarking and user flow, I moved to Figma to craft high-fidelity screens that integrated the key features of the user flow. This was an important step in ensuring that the user experience was consistent and user-friendly.

Wireframing & Prototyping

Upon approval of the architecture, benchmarking and user flow, I moved to Figma to craft high-fidelity screens that integrated the key features of the user flow. This was an important step in ensuring that the user experience was consistent and user-friendly.

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